Veritas means truth. Hart means heart, empathy, courage. The ampersand binds strategy and humanity together — the two things that define how this firm operates.

Veritas & Hart was founded by Ummara (Mara) Marshall. Mara brings pattern recognition built across Amazon, Marriott International, investment banking, and a Harvard economics education — not as a resume line, but as the lens through which she reads an organization and identifies what actually needs to happen.

This is a firm of one by design. The senior person who scopes the work is the same person who does the work. Every engagement gets direct, experienced attention from start to finish.